A classic, retro-style motorcycle helmet; equipped with a built-in communication system and a 360 camera. It combines timeless design with modern technology, ensuring not only optimal safety but also enhancing connectivity and visibility on the road.
Duration: 14 Weeks
Project Time: Fall 2022
Skills Demonstrated: Brand Research | Brand Strategy | Product Ideation | Form Development | 3D Visualization
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Roughchild is a High-end custom motorcycle builder based in Los Angeles.
They are determined to reinvent bikes with modern power, comfort, reliability, and safety without surrendering the iconic design aesthetics.
Brand Mission
The passionate study and preservation of the world’s most respected motorcycles,
optimizing their aesthetic appeal with a fresh perspective and modern techniques
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What’s the next phase for Roughchild?
Persistent Pain Point
In an accident, devices attached to a helmet can potentially become hazardous, exacerbating the situation.
Design Process
Premium Motorcycle Customizing Experience, Complete with Matching Color Helmets
